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A demonstration augmented reality a practical guide pdf Oracle’s Modern Customer Experience conference shows why augmented reality is here to stay in the enterprise....

A demonstration augmented reality a practical guide pdf Oracle’s Modern Customer Experience conference shows why augmented reality is here to stay in the enterprise. Watch AR help repair a slot machine in Las Vegas.


Although we read about augmented reality in the popular press, the focus tends toward consumer expereinces like Pokemon Go and Snapchat. Although the consumer side of AR is huge, there are important applications in the enterprise.

A presentation at Oracle’s recent Modern Customer Experience conference demonstrated augmented reality applied to field service management. It’s one example where the value of AR is obvious and dramatic.

Because the conference was in Las Vegas, the demo showed a field service technician using AR on a mobile phone to repair a broken slot machine. The demo is instantly compelling because of the visuals and shows a practical enterprise use case for augmented reality.

Although the field service management industry has been innovating around knowledge delivery to technicians for decades, powerful mobile hardware combined with ubiquitous connectivity and AR software changes the game. They also captured the sequence of screens in the gallery embedded above. When is augmented reality most suitable for field service?

Customers adopt AR for various field service applications across all industries. Companies selling complex and connected equipment across industries like manufacturing, medical, and automotive industries, have realized the importance adopting AR for field service.

Augmented reality is most suitable when it involves connected, complex equipment in a data-rich environment. The concept of AR has been around for years.

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